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WordPress Posts

on The Better Web Blog

image of a computer with a manilla envelope on the screen depicting email marketing on a blue background.

Mastering the Inbox: Revolutionizing Customer Engagement Through Email Marketing

March 5, 2024March 5, 2024
Megan McDonnell

Email marketing offers direct communication and fosters relationships in ways social media can’t, making it a highly effective tool.

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banner shows 3 images being cropped, resized, and optimized.

A Key Player in Web Success: A Guide to Image Optimization

February 9, 2024June 11, 2025
Megan McDonnell

Ever clicked away from a site because it took ages to load? You can help solve that problem by optimizing your website images. Learn how now!

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The Power Play: User-Generated Content Redefining Brand’s Connection with Consumers

December 27, 2023January 4, 2024
Megan McDonnell

UGC offers authenticity and relatability with its insights into customer experience— bridging the gap between offerings and expectations.

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computer screen with CMS on it, surrounded by other content management system components on a blue background

Unlocking Digital Potential: The Power of Content Management Systems

December 8, 2023December 8, 2023
Megan McDonnell

CMS are vital tools for online content and have evolved into sophisticated platforms that offer versatility without technical expertise.

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image of man marking off a checklist, and in this case, it's used to depict crossing off or completing different types of website audits

Unbreak the Internet: Conducting Website Audits for Optimal Performance

October 2, 2023June 11, 2026
Megan McDonnell

Here are 5 different audits you can implement on your site, plus insights on each one to ensure that your website is operating at its best!

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an illustration depicting different domain name endings on a navy blue background

Crafting the Perfect Domain: 8 Keys to a Powerful Digital Identity

September 1, 2023June 11, 2026
Megan McDonnell

To capture customers’ attention and ignite curiosity online, you need a good domain name. Here are 8 tips on how to do just that!

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blue and white illustration depicting a website navigation structure

Unlock the Full Potential of Your Website: Master the Art of Navigation

July 31, 2023June 11, 2026
Megan McDonnell

Website navigation acts as a roadmap, guiding visitors through various sections and content, ultimately shaping their overall experience.

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books and a tablet in the desert to signify the digital divide

Strategizing to Create Inclusive Access and Opportunities to Bridge the Digital Divide

June 29, 2023June 11, 2026
Megan McDonnell

Satellite internet, low-cost devices, public internet access points, and digital literacy programs can empower people to use current tech. 

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The Significance of Mobile-First Design: Enhancing User Experience and Competitive Advantage

June 1, 2023June 2, 2023
Megan McDonnell

Mobile-first prioritizes the user experience on mobile when creating web pages. Doing this helps meet users’ needs and increases relevancy.

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The Ultimate Guide to Hiring a Custom WordPress Agency (vs. DIY)

April 27, 2023July 2, 2026
Megan McDonnell

The question that always arises when starting a new web project for your business is should I hire a professional, or should I try to DIY?

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