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Tagged Design

on The Better Web Blog

The AI Divide header image depicting a robot and a human building a bridge

The AI Divide: What It Means and How We Fix It

November 19, 2025November 21, 2025
Megan McDonnell

The AI Divide is here. Discover who is being left behind, what drives this new gap, and practical steps you can take to help close it.

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image of a pixelated color design wheel on navy blue background

Evidence Over Opinion: The Data-Driven Path to Better Design

October 16, 2025October 16, 2025
Megan McDonnell

Data-driven web design that turns insights into wins: improve UX, cut friction, and prove ROI with analytics and testing.

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header image depicting an illustration of an about page with images of four different people and the word 'about'

Beyond the Bio: Crafting an ‘About Us’ Page That Connects and Converts

September 17, 2025September 17, 2025
Megan McDonnell

Stand out by telling a story with your About page. Share your mission, values, and team to connect and build customer trust.

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image of a landing page on a blue and green background as the header image for this article

The Anatomy of a Landing Page That Actually Converts

August 6, 2025August 6, 2025
Megan McDonnell

Discover how to build a landing page that converts, has great user experience, and turns visitors into loyal customers.

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image of two women in front of a screen writing a story

Beyond Pixels: How Your Website Can Tell a Story That Sticks

July 2, 2025July 2, 2025
Megan McDonnell

Discover how telling a story with a website can boost engagement, build trust, and turn visitors into loyal customers.

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The Secret Weapon in Our Web Design Arsenal: The Mighty Style Guide

June 5, 2025June 5, 2025
Megan McDonnell

Although not the most glamorous part of web design, a style guide is key to delivering beautiful, functional, and on-brand websites.

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Leveling Up Your Website: The Power of Gamification

December 9, 2024December 10, 2024
Megan McDonnell

Using gamification on your website transforms passive visitors into active users and builds relationships that impact your bottom line.

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Transform Your Website: How Minimalist Design Skyrockets Engagement

November 11, 2024December 5, 2024
Megan McDonnell

By embracing a minimalist approach, you can create a website that is both visually appealing and highly effective. Remember, less is often more, and a clean, focused design can help you achieve your online goals.

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A hand holding the Don't Make Me Think book that we reviewed

“Don’t Make Me Think” During COVID-19 – Part 2

August 4, 2021June 23, 2023
Megan McDonnell

In Part 2 of the Don’t Make Me Think book review, we discuss how to clear website clutter, do user testing, and user accessibility.

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Webs Of Influence Book Photo

#QuarantineReads — Book Review for “Webs of Influence”

June 22, 2021November 1, 2022
Megan McDonnell

We’d like to share our insights and summary of a book we’ve read: “Webs of Influence: The Psychology of Online Persuasion” by Nathalie Nahai.

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